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Welcome to BML Public Relations—congratulations! If you are on our website, you are searching for a PR agency partner that understands the fundamentals of on-message, earned media coverage that appears in newspapers, magazines and on TV sets, globally, nationally and regionally. Maybe you’ve been wowed by something we’ve done lately? A bikini made entirely of pizza? One-hundred percent edible wine glasses made of cheese? Or making an entire U.S. town royalty? Our fun creative is fueled by our anything-is-possible, never-satisfied approach to getting the quality media coverage that our clients deserve. From a crazy notion on our whiteboard to headline news, we take on PR the old-fashioned way — smile and dial (that’s right we use the telephone, not just email), we understand how reporters and producers work.

A full-service award-winning PR agency, we provide our clients with all the usual stuff — creative concepts, strategy, media relations, crisis, PR stunts, newsjacking, branding events, cause marketing, social and influencer programs and more—we just do it better and have more fun doing it. Our super-fun roster of brands includes national and regional franchised concepts, consumer-packaged goods, retail destinations, experiential entertainment, travel and tourism, restaurant and hospitality and much more.

We love what we do.

Our leadership team comes from the “big glam agency” life. Combined, we have represented some of the most recognized brands. From the house of the world’s most famous mouse to a motorcycle named “Harley,” a notorious blimp to the innovator of the pan pizza and the king of beers; cafes that rock and soup cans worthy of Warhol, our team offers big agency experience with the “go the extra mile” style you can only get at a small agency. Fueled by candy and Diet Coke, our staff is one to one junior to senior, but there’s no job too big or too small for any BMLPR team player. At the end of the day we are just a bunch of PR nerds who still get a thrill about a great hit. And this is a BIG ONE—we tell the truth. We provide honest client counsel – always – like it or not.

We. Get. Earned. Media.

Listen, we get it. Who isn’t Instagramming, Snapchatting, Facebooking, or Tweeting —and maybe doing it all at once. But we believe that earned media is still the bread and butter of quality PR results and this is where our never-satisfied approach truly comes into play. We live by the motto “we are only as good as our last big hit.” Earned media coverage is where news is reported, social media is where everyone talks about it. We don’t load up our plans with paid tactics, we do not use industry metrics that inflate our results and we don’t rely on blogs and influencers to drive up our numbers.

We’re battle tested.

While we call BMLPR our home, our team of PR pros have worked on both sides of the phone. From the intense TV newsrooms in the New York market, to local beat reporting, we pitch and have been pitched. We write the reader as a litmus test and bounce ideas off our staffers and our rolodex of friendly producers and editors to gut check story angles. The mix of experience and connections help us move from wanting a story to stick, to knowing it will.

We’re fun.

Our office is bright, energetic and designed to boost creativity and fun. We are a team loaded with big personalities and Nerf guns. Our fridge features great media placements, memorable emails and alphabet magnets. We eat pizza every Friday (courtesy of our CEO), wear ugly sweaters at Christmas, have outings at the beach and the bowling alley and have an ongoing, agency-wide group chat that is often activated late at night and on the weekends (and we are not even annoyed by it). We are a likeable group that genuinely likes each other and our clients.

Our Services

BMLPR will implement a mix of services below to help create a sustainable media presence for your brand.

  • Media Materials
  • Media Relations
  • Brand Management
  • Product Launches & Placement
  • Media Tours
  • Social Media
  • Branding Events & Promotions
  • Celebrity & Athlete Appearances
  • Community Relations
  • Crisis Communications
  • Spokesperson Identification Media Training
  • Cause Marketing
  • Media Monitoring & Analytics
  • Online/Social Reputation Management
  • News Jacking
  • In-House Photo & Video

Client Experience

The best buzz we can generate for ourselves is through a happy client. Rather than telling you how great we are, we’re happy to connect you with our current clients – so they can tell you!

Clients News

We can tell you about the amazing placements we’ve secured for our clients all day long, but we believe actions speak louder than words. Below are links to recent buzz that we’ve secured.

American Standard in HGTV Magazine Decemeber 2019

Highland Titles on Living Local (KXRM-TV/FOX) 11.20.19

Shop Rite on 11.20.19

Lucky Strike on 11.20.19

Alzheimer’s New Jersey on 11.18.19

Mountain Creek on CBS 2 News (WCBS-TV/CBS) 11.16.19

Mountain Creek on 11.15.19

ShopRite on 11.13.19

The Kitchen at Bed Bath & Beyond on 11.12.19

Lyft New Jersey on News 12 New Jersey 11.8.19

Big SNOW American Dream on 11.7.19

American Standard on 11.6.19

Community FoodBank of New Jersey on 11.6.19

GROHE on 10.31.19

ShopRite on 10.30.19

Big SNOW American Dream on 10.29.19

Applebee’s on 10.28.19

The Shannon Rose on 10.25.19

Price Rite Marketplace on 10.15.19

LIXIL Americas on 10.15.19

Big SNOW American Dream on 10.11.19

Applebee’s on 10.4.19

Chevys Fresh Mex on 10.1.19

American Standard in Plumbing Engineering on 10.1.19

Lucky Strike on 9.29.19

DXV on 9.27.19

Shop Rite on 9.23.19

Applebee’s on 9.19.19

Grohe on 9.11.19

Shop Rite on 9.10.19

Price Rite Marketplace on 9.5.19

The Kitchen at Bed Bath & Beyond on 9.3.19

Villa Italian Kitchen on 9.3.19

Shop Rite on 8.25.19

Mountain Creek on 8.20.19

Price Rite Marketplace on 8.17.19

ShopRite on 8.16.19

Alzheimer’s New Jersey on 8.15.19

Villa Italian Kitchen on Deco Drive (WSVN-TV/FOX) 8.1.19

Applebee’s on 7.29.19

Price Rite Marketplace on 7.24.19

The Shannon Rose Irish Pub on 7.19.19

Villa Italian Kitchen on 7.17.19

ShopRite Supermarkets, Inc. on 7.16.19

Spuntino Wine Bar & Italian Tapas on 7.15.19

Alzheimer’s New Jersey on 7.9.19

Flynn Restaurant Group in QSR Magazine July 2019

American Standard on KTLA 6.28.19

Mountain Creek on Eyewitness News (WABC-T/ABC) 6.27.19

Lucky Strike on 6.26.19

ShopRite on 6.14.19

Mountain Creek Resort on 6.13.19

Taco Bell Cantina on 6.11.19

Monster Jam on 6.7.19

Applebee’s in The Windham Eagle 6.6.19

The Shannon Rose on 6.3.19

RPM Raceway on News 12 Connecticut 5.22.19

Price Rite Marketplace on 5.15.19

ShopRite on 5.15.19

The Kitchen in The Record 5.9.19

Highland Titles on FOX 26 News at 6AM KRIV-TV/FOX 5.9.19

Chevys Fresh Mex on News 12 New Jersey 5.3.19

Applebee’s on 4.30.19

ShopRite on 4.25.19

Applebee’s on 23ABC News at 7PM (KERO-TV/ABC) 4.22.19

Supercross on FOX & Friends 4.20.19

Monster Jam Philadelphia on PHL 17 (WPHL-TV/MyNetworkTV) 4.19.19

Bananas Smoothies & Frozen Yogurt on 4.13.19

The Shannon Rose Irish Pub & 40NORTH Restaurants on 4.12.19

Price Rite Marketplace on 4.10.19

ShopRite on FiOS 1 News 4.4.19

RPM Raceway on PIX 11 Morning News (WPIX-TV/The CW) 3.29.19

Spuntino Wine Bar & Italian Tapas on 3.24.19

The Manischewitz Company on 3.20.19

Mountain Creek Resort on News 12 New Jersey 3.19.19

40NORTH Restaurants on 3.11.19

ShopRite on News 12 The Bronx 3.5.19

Discover Boating on 2.27.19

Discover Boating on 2.22.19

Mountain Creek on News 12 New Jersey 2.21.19

ShopRite on 2.19.19

Lucky Strike on 2.19.19

PriceRite on 2.14.19

Mountain Creek Resort on News 12 New Jersey 2.6.19

Discover Boating on 2.4.19

Villa Italian Kitchen’s Festival Pyzza on 2.1.19

Monster Jam on Good Day New York (WNYW-TV/FOX) 1.25.19

Mountain Creek on Field Trip – Eyewitness News (WABC-TV/ABC) 1.25.19

Villa Italian Kitchen on 1.22.19

Spuntino Wine Bar & Italian Tapas on 1.18.19

RPM Raceway on Eyewitness News This Morning (WABC-TV/ABC) 1.16.19

The Shannon Rose Irish Pub in Clifton Journal 1.11.19

Lucky Strike on 1.4.19

Piattino: A Neighborhood Bistro on News 12 New Jersey 1.4.19

Organicville on 1.2.19

Disney On Ice on 12.31.18

Spuntino Wine Bar & Italian Tapas on 12.24.18

ShopRite on 12.19.18

Lucky Strike on 12.19.18

Flynn Restaurant Group on 12.6.18

The Manischewitz Company in The Record 12.1.18

The Manischewitz Company on CBS 2 News at 6 (WCBS-TV/CBS) 11.30.18

Mountain Creek on 11.25.18

Highland Titles on Great Day San Antonio (KENS-TV/CBS) 11.20.18

Big Brothers Big Sisters of Northern New Jersey on 11.16.18

Spuntino Wine Bar & Italian Tapas on 11.12.18

Price Rite Marketplace on 11.6.18

Spuntino Wine Bar & Italian Tapas on 11.1.18

Alstede Farms on 10.26.18

Villa Italian Kitchen on 10.24.18

Villa Italian Kitchen on Good Morning Washington 10.16.18

South Philly Cheesesteaks & Fries on 10.15.18

ShopRite’s Odell Beckham Jr. Selfie Challenge on 10.12.18

Price Rite Marketplace on 10.12.18

Spuntino Wine Bar & Italian Tapas on 10.10.18

Piattino on 10.4.18

The ARC of Essex County on News 12 New Jersey 10.3.18

Price Rite Marketplace on 10.3.18

Applebee’s on 9.29.18

BMLPR on 9.17.18

RPM Raceway on WKBW-TV/ABC (Buffalo, NY) 9.14.18

The Black Horse Tavern on 9.14.18

The Office Tavern Grill on 9.14.18

Mountain Creek on 9.12.18

Applebee’s on CBS 42 Morning News (WIAT-TV/CBS) 9.2.18

Alstede Farms on 8.31.18

ShopRite on SNJ Today 8.29.18

Applebee’s on 8.19.18

40NORTH Restaurants’ Cocktail Offerings on 8.16.18

Fortunoff Mattress on News 12 New Jersey 8.15.18

RPM Raceway on 8.6.18

George + Martha’s on FiOS 1 News 8.2.18

Villa Italian Kitchen in QSR Magazine August 2018

Applebee’s on News 12 New Jersey 7.28.18

RPM Raceway on 7.26.18

Doherty Enterprises on 7.26.18

Bada Bean Cawfee on 7.25.18

The Arc of Essex County on News 12 New Jersey 7.23.18

ShopRite on News 12 New Jersey 7.21.18

Mountain Creek Waterpark on CBS 2 News (WCBS-TV/CBS) 7.3.18

The ARC of Essex County on News 12 New Jersey 7.2.18

ShopRite on PIX 11 News (WPIX-TV/The CW) 6.29.18

Bada Bean Cawfee on News 12 New Jersey 6.29.18

Fortunoff Mattress on 6.28.18

Villa Italian Kitchen on 6.17.18

Highland Titles in The Chicago Tribune 6.16.18

Fortunoff Mattress on 6.11.18

Villa Italian Kitchen on 6.5.18

ShopRite on 6.5.18

Alstede Farms on 6.1.18

The Office Tavern Grill on 6.1.18

ShopRite on Good Morning Connecticut (WTNH-TV/ABC) 5.29.18

Villa Italian Kitchen on Headline News 5.25.18

ShopRite in Today in Hunterdon 5.24.18

Spuntino Wine Bar & Italian Tapas in The Record 5.16.18

Applebee’s on FOX 59 News at 10 (WXIN-TV/FOX) 5.16.18

Monster Jam on Eyewitness News New York (WABC-TV/ABC) 5.12.18

RPM Raceway on News 12 Connecticut 5.10.18

Monster Jam on CBS Philadelphia (KYW-TV/CBS) 5.4.18

Applebee’s on FOX 13 10:00 News (WTVT-TV/FOX) 5.3.18

Finlandia Cheese in Winsight Grocery Business May 2018

Alstede Farms in The Star-Ledger 4.23.18

Villa Italian Kitchen on 4.4.18

Highland Titles in The Guardian 4.3.18

ShopRite on Spectrum News 4.2.18

The Manischewitz Company in The Wall Street Journal 3.30.18

The Manischewitz Company on 3.30.18

Sesame Street Live on News 12 New Jersey 3.29.18

The Manischewitz Company on NBC 5 Chicago (WMAQ-TV/NBC) 3.27.18

The Shannon Rose on PIX 11 Morning News 3.16.18

RPM Raceway on News 12 New Jersey 3.13.18

Villa Italian Kitchen on 3.8.18

The Office Tavern Grill on 3.2.18

Applebee’s on NBC 10 (WJAR-TV/NBC) 2.23.18

Mountain Creek on 2.16.18

Price Rite on 2.14.18

Quaker Steak & Lube on News 12 New Jersey 2.11.18

Mountain Creek on NBC News 4 New York 2.5.18

Monster Jam on News 12 Long Island 2.2.18

ShopRite on 2.1.18

Lucky Strike on 12 News Today (KPNX-TV/NBC) 1.30.18

Lucky Strike in New York Daily News 1.26.18

RPM Raceway on 1.22.18

Mountain Creek on PIX 11 Morning News (WPIX-TV/PIX) 1.11.18

RPM Raceway on 1.8.18

Mountain Creek on 1.3.18

RPM Raceway in New Jersey Monthly – January 2018

The Mills at Jersey Gardens on CBS 2 News (WCBS-TV/CBS) 12.26.17

Highland Titles on 12.22.17

ShopRite on Today in New York (WNBC-TV/NBC) 12.21.17

The Manischewitz Company on WGN Early Morning News Chicago 12.14.17

Mountain Creek on CBS 2 New York (WCBS-TV/CBS) 12.8.17

Paowalla on 12.7.17

Finlandia on TODAY With Kathie Lee and Hoda 12.6.17

Mountain Creek on News 12 New Jersey 12.6.17

Finlandia on 12.1.17

Finlandia on Good Day DC (WTTG-TV/FOX) 11.29.17

The Mills at Jersey Gardens on FOX 5 News at 5 (WNYW-TV/FOX) 11.23.17

Lucky Strike in US Weekly 11.20.17

Paowalla on 11.8.17

Panera Bread on 11.7.17

Lucky Strike on 11.6.17

Paowalla on CBS This Morning – The Dish 11.4.17

Lucky Strike on News 10 Albany (WTEN-TV/ABC) 10.24.17

Sky Valley Foods on 10.17.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on Jimmy Kimmel Live 10.12.17

Panera Bread’s Pink Ribbon Bagel on News 12 Long Island 10.6.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on Jimmy Kimmel Live 9.28.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on ABC’s The Chew 9.27.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on The Today Show 9.27.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on Jimmy Kimmel Live 9.26.17

ShopRite Help Bag Hunger on ABC Baltimore (WMAR-TV) 9.20.17

Villa Italian Kitchen’s Pumpkin Spice Pizza on Late Night With Seth Meyers 9.19.17

South Philly Cheesesteaks’ Cease & Desist on 9.8.17

The Mills at Jersey Gardens on FOX 5’s Good Day New York 9.6.17

ShopRite of Flemington on 9.6.17

Muscle Maker Grill on 9.1.17

ShopRite & Huggies on 8.28.17

Villa Italian Kitchen’s “The Mooch” on The Fox News Specialists 8.11.17

Villa Italian Kitchen’s “The Mooch” on 8.2.17



We look forward to hearing from you